We’ll Clamp Down on Illegal Outdoor Advertisements –ANSAA

…Set to Begin Full Scale House Numbering in Major Anambra Cities

By Abuchi Onwumelu

The Anambra State Signage and Advertisement Agency – ANSAA is to embark on enforcement of laws against illegal outdoor advertisements across the state.

Disclosing this in Awka, the Managing Director of the Agency, Chief Jude Emecheta said many people, especially politicians, were not complying with the law regulating such activities.

Fides reports that the law establishing the Agency made it mandatory for any person wishing to place posters, banners, billboards and any other signage or advertisement materials, to get approval from the Agency through laid down processes and payment of specified fees .

Emecheta explained that the Agency gave such approval after necessary verifications and assessments to ensure that the areas chosen for the advert materials were conducive without any threat to the environment and structures in the areas.

Chief Emecheta regretted that many politicians placed posters and billboards indiscriminately without approval and without payment of the necessary fees, noting that what he called landmark projects executed by the state government and other public structures were continually being defaced with such posters and banners.

He said the Agency had identified the illegal advert materials, written officially to the owners and gave them the mandatory two weeks to comply. He said he would now not hesitate to allow the law to take its full course by enforcing the law, prosecuting and sanctioning defaulters.

Also speaking, an environmentalist, Mr Mike Nwadialor, said the protection of the environment was a collective responsibility of everybody and stressed that people should avoid acts that could create a sense of disorderliness and abuse of public places.

Meanwhile, the Managing Director of Anambra State Advertisement and Signage Agency, ANSAA, Chief Jude Emecheta, has revealed that from September, the agency would begin full scale house numbering in all the major cities in the state.

The Anambra State Advertisement and Signage Agency Managing Director, Chief Emecheta, who disclosed this in an interview with newsmen in Awka, said the exercise would commence following Governor Willie Obiano’s approval after the pilot scheme was carried out in Awka Capital Territory.

Chief Emecheta said all the numbering would be uploaded on the internet for easier access to addresses and destinations in the state.

The ANSAA boss, while explaining that  the exercise would make Anambra a smart state, thereby boosting e-commerce and tourism, as well as  and enhancing security in the state, called on residents, especially property owners, to support the initiative by government to ensure that all houses in the state were numbered.

Chief Emecheta, whose agency was recently honoured by the Outdoor Advertising Association of Nigeria as the best Advertisement and Signage Agency in Nigeria, stated that in the past eight years, the agency had built a strong institution that would stand the test of time.